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Digital insurance | Charles Hung, Blue | VOX Ep 23

The CEO of Blue talks digital insurance, data, and taking on the incumbents.

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Charles Hung, Blue

Charles Hung is CEO of Blue, a licensed digital life insurance company in Hong Kong.

Hung spoke with Jame DiBiasio about the opportunities for digital insurers to redefine insurance for a purely online customer base, the requirements for direct-to-consumer business, and creating a competitive edge.

He also talked about the challenges, competing with large incumbents, prospects for partnerships, and the centrality of data.

  • Timecodes:
  • 0:00 – Charles Hung, CEO of Blue
  • 1:05 – Three areas of disruption
  • 3:20 – Data-driven marketing
  • 5:42 – User engagement
  • 7:41 – Business and revenues
  • 9:05 – Digital insurance trends
  • 10:54 – What’s your competitive edge
  • 14:25 – Profitability?
  • 15:48 – Challenges
  • 18:37 – Are incumbents scared of you?
  • 19:02 – Tech stack notes
  • 21:00 – Greater Bay Area
  • 22:08 – Partnerships
  • 23:52 – Big data and analytics
  • 25:48 – Digital end-to-end


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